Instagram has taken a hard stance against content aggregators that re-upload others' posts without adding significant value. The platform's recommendation algorithm will now penalize 'unoriginal' photo and carousel po…

Meme Creators and Aggregator Accounts at Risk

According to the sources, meme creators and others who don't make 'material' edits to the content they share could see their reach reduced. Instagram's update specifically targets accounts that don't post original con…

The move to crack down on content aggregators is not unprecedented. Instagram's update reflects the platform's aim to promote original content creators. The update targets specific types of posts, such as photo and ca…