Amazon's marketplace is awash with five‑star reviews that never happened.

On 16 April 2019, consumer watchdog Which? published an investigation that uncovered hundreds of tech products on Amazon littered with fake or incentivised reviews. The probe focused on accessories from obscure brands…

The scale of the problem raises a question that has lingered since the early days of e‑commerce: how can shoppers separate genuine feedback from manufactured hype? The answer is not simple, but a new wave of community…

Headphones become a magnet for fabricated praise