The Startup That Turned a Burger Joint Into a Perk Test

David Segura walked into a Santa Monica burger joint with a simple ask: a corporate discount for his six‑person video startup. The manager shrugged. The team’s weekly beef‑patties with manchego and aioli were a habit,…

That dead‑end conversation sparked a search for a tool that could give tiny teams the same perk leverage that Fortune 500s enjoy. The answer landed in a new platform launched earlier this year by Los Angeles‑based Bet…

BetterWorks' Playbook for Small Business Perks